Nerd Fitness: A Blog Analsis

The blog that I will be analyzing for this assignment is a self-improvement blog, called Nerd Fitness. The specific post that will be analyzed is titled, “How Star Wars made me a Better Person.” This blog is run by a man named Steve who wants to help people “level up their lives,” with his main goal being to “inspire the hell out of you to make positive changes and live a better life.” The blogs targeted audience as described by Steve are the “nerds, average Joes and desk jockeys” that are trying to improve their lives for the better.

Most of the blog posts on Nerd Fitness are written by Steve with the intent of trying to motivate someone or try to educate them on valuable life skills. Nerd Fitness blog post are for the most part written in first person view. Since the majority of these blog post are written in first person view this allows Steve to have a style of writing that is somewhat casual in tone and also relatable to his target audience. Steve’s writing style includes a lot of references to popular culture that includes movies, games, comics, and Legos. The people that are part of his targeted audience would probably have knowledge of the references he makes in his blog post.

The blog post titled, “How Star Wars made me a Better Person,’’ is a recollection of how the popular movie franchise, Star Wars, has impacted and molded him to how he is today. This blog post was written in first person view to make it more relatable to Steve’s target audience. Having it in first person view allows Steve to make this blog post a lot more personal. This is because he uses his real life experiences to relate to his audience. Relating to his audience with his life experiences and pop culture references allows Steve to better convey his main points across to his target audience.

Steve begins this blog post by immediately referencing the Star Wars intro and how excited he gets every time he sees it. The post then continues on to recount his experience of watching the recently released Star Wars film, The Force Awakens, and how as a 31 year old he felt as if he was five again. Steve uses the themes presented in the movies to drive his points across such as “you always have a choice.” This blog post presents Steve in a way that shows his personal life in as story to go along with his life tips. Presenting his writing in this manner allows Steve to directly relate his experience in life to support his advice to reader. Steve's life experiences are used as ethos to show his credibility in giving these life advice to his audience.

The structure of this blog post is presented in a way that uses three themes shown in the movies as its three main subheadings. With each theme being a different advice to the reader. Steve uses these three different subheading as his main points to take away from reading this blog post. Under each different subheading he uses relatable situations and Star Wars references to back up his points and reach his audience. With the way the blog is structured, it allows his target audience to go through it some

In this specific blog post Steve primarily uses logos and pathos to persuade his readers into making a positive change to better their lives. An example of Steve’s use of logos would be when he mentions how if Luke had immediately fought Darth Vader; Luke would certainly lose since he would not have the training. Steve then continues to use logos to convince the reader by implying that if you want to make a positive change in your life, these changes will take time and gradually will become a habit. This is logical since changes happens gradually and not instantaneously. Steve is informing his target audience that it will take time to make theses changes and to not expect any results immediately.